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In a traditional retail store, a customer walks in and talks to your customer support or sales staff. In e-commerce, the customer interacts with your website and places an order online. You would assume that the order is placed, now there is no need to communicate with the customer. But this is where e-commerce differs from […]

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If you are running an e-commerce website then SMS should be your primary mode of communication. Recommended Read: http://blog.technify.pk/2018/03/20/how-e-commerce-businesses-can-use-text-messaging/ There are two aspects to setting up the right communication. Writing the code to decide at what point and how to communicate with consumers. Using an SMS service to send the actual message. In this post, we are […]

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The total number of mobile subscribers in Pakistan has reached 146 million out of a total population of around 200 million. That’s over 70% penetration. Despite this e-commerce businesses are not using text messaging effectively. For e-commerce businesses text messaging should be an integral part of communicating with customers. Why? 1) Because not everyone in […]

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